Logo Request
To recieve The Salvation Army Logo, please submit your request in the form below.
Canada and Bermuda Territory only. For all other countries, please contact your local Salvation Army headquarters.
Logo Identity Standards
Colour
The official red used internationally by The Salvation Army is Pantone 185.
RGB values: R-204, G-0, B-0
CMYK values: C-0, M-95, Y-80, K-0
There are two arrangements of our logo, horizontal and vertical, with two (Giving Hope Today) tagline sizes for each. Simply use the version which works best. For b&w printing, please use Black – DO NOT convert the red to gray. Do not alter the shape of the shield or text. Logo must always appear upright and unobstructed by other graphic elements. For darker backgrounds please use an “rev” version.
Backgrounds
If you intend on using the shield as part of a creative element — whether it be faded, blended, part of a background, etc, then a regular version of the shield should also be included for clarity.
Printing On Alternate Materials
As the “exception to the rule”, when printing any Salvation Army logo on irregular material where the colour range is limited (such as t-shirts, banners, lapel pins, etc) you may use colours “as close as possible”.
Salvation Army logos are protected by copyright and may not be redistributed by those outside of the organization without consent of a Salvation Army officer or an authorized employee.
If you encounter any problem with any graphic file supplied from Territorial Headquarters, please contact:
Craig Norris – Graphic Designer
The Salvation Army Public Relations and Development Dept.
Territorial Headquarters for Canada and Bermuda
craig_norris@can.salvationarmy.org
